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A cheetah sprints through a cloudscape in a visual metaphor for fast cloud computing and networking connections. |
Speed In The Cloud
Speed in the cloud, fast connections, and high bandwidth are
all concepts illustrated by this Cheetah sprinting through a cloudscape. In
fact, any aspect of cloud computing, networking and connections that are in
need of speed can be effectively illustrated with this Cheetah stock photo. An
earmark of a good stock image is it’s ability to illustrate a wide range of
ideas…and the element of speed covers a lot of ground…quickly!
Cheetahs…The Symbol
Of Speed
Cheetahs are THE iconic symbol of speed just as clouds are now
a symbol of cloud computing. Put the two together and you have a quick-reading
clear visual metaphor for speed in cloud computing, fast connections and
high-bandwidth networks.
A Sense Of Movement
To help this image become a best seller I composed it to
crop easily to any format and to have ample copy space for the needs of art
directors, graphic designers and photo editors for headlines and body copy. I
added just a bit of motion blur to the fast cat to add a sense of movement…something
that often helps an image sell better.
Cheetah Sprint
Through Cloudscape
Another plus for the image is in the fact that the image is
not one we’ve seen before. I did a considerable number of searches, both in
stock agencies and online…and did not find any other images of a cheetah
sprinting through a cloudscape. Put that symbol of speed (the cheetah) into an
unexpected environment and you really increase the chances of grabbing a
viewer’s attention and creating a lasting memory of the image and message
behind it.
A Getty Rights
Managed Stock Photo
I uploaded the image to Getty as a Rights Managed image. I
chose RM because the image is hard to duplicate (most photographers don’t have
the cloud and cheetah raw materials) and I think is well suited to print
campaigns. But my hope is to make a few large sales as opposed to a bunch of
small ones. We shall see. Despite the fast subject matter it will probably be
six months to a year until I find out if the image is successful. It still
seems to take that long before most of my images hit their stride…so to speak.
3 comments:
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