Saturday, October 20, 2012
There is power in the unexpected and a continuing need for images depicting creativity, ideas and thinking outside the box.
The Power of The Unexpected
There is power in the unexpected. Showing the unexpected, the unimagined and even the bizarre has the power to capture a viewer’s attention, which is, after all, the function of a stock photo. Harness that power in your stock photography.
In this photo of a hammer, unexpectedly shattering against a light bulb, there are a wide variety of concepts that are being illustrated from creativity and inspiration to the impact of the unexpected. In a world drowning in images there is advantage to standing out from the crowd by creating visuals that can easily illustrate ideas and that have the advantage of not being seen before.
Creativity, Ideas And Inspiration
The light bulb obviously represents such concepts as ideas, creativity and inspiration. Having the hammer, an iconic symbol for strength and power, shatter against the light bulb makes a strong illustration of the power and influence of creativity and ideas…and does so in what I would argue is a creative image. This photo is further an illustration of the power of the unexpected and possibilities. It is an argument for opening your mind, thinking outside the box, and allowing for serendipity.
Rights Managed vs. Royalty Free
I don’t see this as a image that will sell a gazillion times, rather as one that will definitely have multiple sales, but sales totaling in the tens rather than the hundreds. As such I think it would be better served as an RM image, and I will suggest that to my editor at BlendImages (thought I will leave the final decision up to him). BTW, these days one of the hardest aspects to stock photography is deciding whether an image should be RF or RM. Anyone who still thinks RM images will earn more money is probably in denial, and yet there is still a place for Rights Managed imagery. I do my best to make intelligent decisions but there just isn’t a foolproof set of criteria for such choices. Oh well.