Monday, November 30, 2015

Kickstarter Video-A Lesson Learned

Chris Faber of Faber Productions shooting motion of John Lund for his HydraQuik Kickstarter video.

Kickstarter Video And A Lesson Learned

This past week we put together a kickstarter video for a project my brothers and I are doing (a product that gets your hot water to the fixture really fast without wasting any water down the drain…we call it hydraQuik).  The only other video experience I have with motion is in creating slow motion clips with a Phantom HD.

My epiphany in this video effort was how freeing it was to be liberated from operating the camera! I hired a DP and Producer, Chris Faber, of Faber Productions who used his own equipment including camera, lights, dolly, slider and sound gear. It was awesome!  It was also necessary because I was the client, the director and the talent. I couldn’t very well be on both sides of the camera at once!

After this experience I am convinced that, at least for me, for any video shoot I do in the future I will hire at least a DP. Doing so will create a more stress free shoot for me and insure that I can place the emphasis on what is most important...my vision. I can leave the "driving" to someone who has it down cold. If the client doesn't have the budget...then I don't want that client!

We had a tight script and spent two days shooting, and I had a blast. Turns out I like being on camera as well! The only downer is when I saw myself…I look kind of old. Maybe because I am! Oh well…..

It is also exciting to be involved in this new kickstarter project. A nice break from 30+ years of photography…and a project that can help the world as well.  If you haven’t heard of kickstarter, check it out. It is a crowdfunding site with some really amazing projects going on. It also might be a way for you to fund your own project…and yes…there are lots of photography projects on there as well.

I can’t wait to see the video. As soon as I have it in hand I will post it here.  Stay tuned!



2 comments:

Anonymous said...

John: What's the future of stock photography? Is it a dying breed? Seems like sales $ for most photogs is doing down.....thoughts?

John Lund said...

Anonymous,

Stock is certainly getting harder...but my income overall is going up slightly. I know others who are also seeing upticks. You have to shoot the hard stuff and keep your expenses down. Deliver great value at a low cost. But it is possible to grow your income. Not for the feint of hear though.

John

Like