Tuesday, September 7, 2010

Microstock Moneyshots: Ellen Boughn's Book Reviewed

Micro dollars can mean micro payments, micro loans, or a host of other money concepts including cash flow and venture capital.
Ellen boughn's book Microstock MONEYSHOTS us a must read for anyone considering entering the stock photography field.

Ellen Boughn is as knowledgeable about stock photography as anyone alive. She started my own stock career over twenty years ago when her agency, AfterImage, began handling my work. She sold AfterImage to Tony Stone and went on to work in every aspect of the stock business. She knows her stuff. So when she wrote a book, Microstock  MONEYSHOTS, I bought it, even though I am not involved in the Microstock market.

MONEYSHOTS is a quick and easy read…and if you are new to the world of stock photos then I don’t think you could buy a better primer. I have been deeply involved in the stock photography business for over twenty years and I still picked up a few tidbits. There are all kinds of nuggets in this book…and often I found myself saying “Oh yeah, I’d forgotten about that!”.

Interestingly enough, it was the photography in the book that really grabbed my attention. Anyone who still thinks microstock means poor quality is badly mistaken…something quite apparent just thumbing through the book...the printing quality of which, by the way, is excellent.

If you are embarking upon what you hope to be a successful career in stock photography then I highly recommend buying MONEYSHOTS and using not just the suggestions and tips, of which the book is full of, but also using the photography as a yardstick by which to judge your own. In this new insanely competitive stock photo world you have to focus on images that have the highest production value and are also concepted and crafted to fill the needs of the marketplace, something Ellen both tells us and shares with us in the visuals.

For old pros that want to understand micro stock a bit more this could also be a handy book. But if your only solace in regards to micro is a perceived lack of quality, you might not want to pick this book up after all!  For the rest of you though, I highly recommend it...thorough, easy to read and full of good tips.

For more information and to get your copy: http://www.ellenboughn.com/microstock-money-shots-the-book

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